Breaking Down WordPress Development

Breaking Down WordPress Development September 15th, 2021 By Hayley Fogleman WordPress web development is complex and often done in sections or layers because there are intricate pieces that fit together to create what you see on the screen. Therefore, it’s separated into three categories: front-end, back-end, and full-stack. Below, we’re breaking down what each category […]

Develop Your Brand’s Tone of Voice

How to Develop Your Brand’s Tone of Voice September 8th, 2021 By Hayley Fogleman What is tone of voice, and why is it so important in writing? When writing blogs, webpages, or any professionally published work for a client or brand, tone of voice is a crucial part of the process. For starters, the tone of […]

Hiring an Agency vs. Building In-House

Hiring an Agency vs. Building An In-House Team September 1st, 2021 By Hayley Fogleman Every business reaches the point where a decision must be made regarding its marketing plan. You worry over the idea of leaving part of your company’s responsibilities to outsiders, but the costs associated with hiring someone in-house are too much. So, […]

The Importance of An Intelligent Brand Initiative

The Importance of An Intelligent Brand Initiative August 25th, 2021 By Hayley Fogleman Great design does more than just help your content look nice – it can also improve your marketing efforts. By choosing the right designs for your target audience, you can influence conversions and improve your return on investment (ROI). For example, studies show […]